Spending Habits by Sign

How does your sign handle money?

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How does your horoscope sign spend money? For example, what would you buy if you won the lottery and had to spend it all within 48 hours? Fashionable Gemini might splurge on a closet full of shoes, while Taurus might stock the cellar with fine wine. What would YOU buy? Look to Astrology for insight about the spending styles of every sign.

Aries (March 21 - April 19)

To an Aries, everything that passes through those hot little hands of yours is a toy. And money is a particularly fun toy. It gets you whatever you want, the second you want it -- which, as the commercial says, is in your book, "priceless." Of course, whether or not you're close to the limit on the plastic you're carrying around doesn't matter … impulse is your middle name. That goes double when you've got some extra Benjamins in your pocket.

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Taurus (April 20 - May 20)

Quality or quantity? Lots of us spend hours of our lives mulling that over. You, however, have the answer deeply imbedded in the back of your quality-conscious brain: both. Fortunately, you're a money-magnet, and an expert at finding objects, experiences and people who answer those descriptions, so why settle? When you find what you want (after lots of highly pleasurable comparison shopping), you plunk down the cash or plastic, smile a thank you and toddle off happily to enjoy yourself.

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Gemini (May 21 - June 20)

Unlike your Taurus neighbors, you don't want just one, special, unusual thing, experience or friend -- you're a collector. You like lots of what you like. In fact, if "variety is the spice of life" wasn't written by, or for, a Gemini -- well, then it wasn't written at all. So when it comes to laying down a stack of bills, pulling out your ATM or deciding whether or not to wreak major havoc on your Visa, if the decision involves a collection, a medley or an assortment, you're in.

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Cancer (June 21 - July 22)

Home, kids and family. Those are the keywords most often associated with your sign. What's not often mentioned is the fact that you also suffer, occasionally, from bouts of guilt -- when you feel like you haven't paid enough attention to any or all of those matters. So when it comes to spending your hard-earned pesos, it's easiest for you to do it -- to justify it, that is -- when you're making your home more of a nest than it already is (as if that's possible), or buying a gift for a loved one.

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Leo (July 23 - August 22)

Royalty deserves the best and nothing less. You, Leo, just so happen to be the lion, the sign of royalty. Why else would there be all those lions on those ancient coats of arms? That means when it comes to spending, you don't hesitate to pull out all the stops -- for yourself, sure, but even more so for the ones you love, since you're also famous for treating those closest to your heart (also ruled by Leo) even more like royalty. Careful, though. Spending like royalty means you've got to earn like royalty … or end up in the gallows.

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Virgo (August 23 - September 22)

You've probably got a great big jar of silver coins, another one full of strictly pennies, some bills tucked away in a coffee can, and a real savings account somewhere. Or if you're superstitious, there may be a tightly-wrapped bundle of cash in any number of other places. Regardless of where it is, right down to the penny, you're quite sure of exactly what's there. When you decide to spend any of it, there's got to be a very good, logical reason for it -- and a terrific sale going on.

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Libra (September 23 – October 22)

Spending on yourself? Well, yes -- but only for beauty products, beauty procedures or the latest fashions, and only to keep your significant other (current or prospective) happy and interested. Spending on others? Especially the ones you love best? That's easy. You love them, which entitles them to the very best, and nothing less. It doesn't matter whether it's their birthday, a holiday or just a Wednesday. If you see something that you're sure will make them smile, you'll buy it. Take it easy on the plastic, though. Remember, your charming company is the greatest gift of all.

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Scorpio (October 23 – November 21)

Your nature is intense -- no doubt about that. It's been written about for centuries -- and it doesn't take an astrologer to tell you that. That goes for every action you take, from picking up groceries to investing in a mutual fund. So when you take off on a shopping trip, unlike your Aries or Aquarius cousins, you definitely don't need anyone to go along with you, holding onto your plastic, cash, checkbook or hand. You're definitely equipped to handle it on your own.

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Sagittarius (November 22 - December 21)

As your friend Shakespeare once said, Sag, "Here's the rub" -- when it comes to spending money, it's like every other department of life: unbridled. Whether it's in your hand, in your account, en route next week or on sale tomorrow doesn't matter. If you see it and you want it, you want it now. Right now, or not at all. Fortunately, your planet Jupiter will be in your sign for over a year, so you'll likely be able to do that. Still, just because you may have a bit extra to toss around, try not to do it indiscriminately.

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Capricorn (December 22 - January 19)

Separating yourself from the money you make isn't often an easy job -- okay, it's never an easy job, because you very rarely have an easy job. As such, with everything else you do, spending more than a quarter on the paper may involve charts, diagrams, months of research, and lots and lots of comparison shopping. Don't let anyone talk you down, either. You're one of the three smartest shoppers in the zodiac, so you'll invariably end up with what you want.

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Aquarius (January 20 - February 18)

You've heard the expression "impulse buyer." You've probably also learned by now that you, along with a couple of other signs, definitely fall into that category. More importantly, though, before you fall prey to impulse spending for any reason, consider one thing: is what I'm about to buy unique? If so, and you really love it, you'll hock everything but Grandma's jewelry to buy it. If it's what everyone else is wearing, doing, or a place everyone else is going to, forget it. Individuality is what's most important.

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Pisces (February 19 - March 20)

You're motivated by one thing, for the most part: emotions. In fact, to be perfectly blunt, at times you can be a salesperson's dream: the impulse buyer. That doesn't mean you spend irrationally, but when an item or experience triggers a pleasant emotional memory, it's obvious -- and any salesperson worth their salt will pick that up from the second the bell on the door jingles. Protect yourself from them. Think of them as sharks (not far from the truth) and bring a shopping chaperone along if you're planning to spend more than $50. Either that, or shop online -- with your chaperone in a chair by your side.

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